Rob Druyff.

I am a Design Lead and Design Engineer at the intersection of product strategy and agentic AI. With over 15 years of experience leading design for Fortune 500s and seed-stage startups, I focus on building zero-to-one digital products that leverage LLMs and autonomous agentic workflows to solve complex user problems. As the industry shifts, I’ve evolved my practice into Design Engineering—utilizing AI-native workflows, LLMs, and rapid prototyping tools to move beyond static mockups into functional, coded digital experiences. This approach allows me to bridge the gap between high-level product strategy and technical execution, ensuring that AI-driven solutions are both visionary and viable. Where I provide the most value: • Agentic AI & Zero-to-One Products: Leading the strategy and design for autonomous AI systems, moving from prompt-based interfaces to proactive agentic experiences. • Design Engineering: Rapidly prototyping in code to stress-test AI interactions, ensuring seamless handoffs to engineering and faster time-to-market. • Strategic Design Leadership: Guiding product direction in highly regulated spaces—including Healthcare, Life Sciences, and Fintech—for clients like CVS Health, Goldman Sachs, and Otsuka Pharmaceuticals. • Full-Lifecycle Ownership: From deep research and "vibecoding" prototypes to standing up design systems and managing multidisciplinary teams within Agile structures. I thrive in entrepreneurial environments where innovation is the baseline. Whether you are a global consultancy or a startup looking to integrate AI into your core product, I help fill the gaps in strategy, design, and technical prototyping. Let’s connect to discuss how I can help your team build the next generation of AI-native experiences.